Martin Kann Group

How we roll.

Game changer brands need to start communicating immediately without compromised impact. With that in mind our secret sauce is well proven, efficient and all about methodology and discipline.

Strategy

We do not sell endless Powerpoints with complicated graphs, models and a marketing jargon. Instead we research and stir up a lot of dust together with our client. The intel is then narrowed down into a Roadmap. It is a one page document that pinpoints the key insights and defines the overall message from an outside-in perspective.

Creative

Coming up with ideas is a quantitative exercise and our team focus is to leave no stones unturned. We present the strongest ideas as hand drawn tissues and/or moodboards in order not to confuse the idea development with design in the first round.

With a solid and clear communication idea we create the design and tone of voice. Our recommendation is usually presented as design drafts, storyboards and/or photo references.

Production

Finally we produce and deliver the content in collaboration with the right photographers, web developers, filmmakers, illustrators etc.